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Buy the Idea Why do we offer clients the option to buy ideas? Because often we have a great idea for a brand who cannot commission WDA. Maybe because they are contracted to using agencies from a roster. Maybe because they have an in-house department. Perhaps they just have a great working relationship with an existing supplier. So we simply sell the IP rights for the concept. Then we leave the execution to the client.
Share the risk So what about the ‘return’ part of ROI? Well WDA is big on measurements and results, and our ROI process is also about sharing risk and reward with our clients. The process involves agreeing KPIs for your campaign, then reducing our fee (reducing risk to you) in return for the same % ‘reward’ should we exceed target!
For further information please contact Sally Parkin
Start your journey to driving more business today by simply completing your details on our contact form below.