27
Apr
Mercedes Benz - Brand Agency Derby

How Mercedes use brand evolution to triumph over their rivals.

Mercedes is a brand which many might initially consider doesn’t need to update. However, since its launch in 1901, Mercedes has subtly yet continuously developed and evolved its brand to the point today where it is not only arguably the strongest Automotive brand in the world, but one of the strongest in any market. In fact in the […]

26
Apr
Gemma Lovett & Matt King Join WDA Automotive

Gemma Lovett & Matt King join WDA

WDA are delighted to announce the appointment of one of Derby’s best known and loved Agency Superstars – Miss Gemma Lovett.  Finalist in the Fastest 40 Awards Most Creative People in the East Midlands category, Gemma had a long spell as Director at a local agency and joins WDA for a fresh new challenge and […]

21
Feb
Samco_website

Automotive Branding goes digital!

Tasked with the brief to fully transform and revolutionise their digital identity, WDA has boosted SamcoSport’s online presence and realigned it with the new brand we created for the company find out more here. Officially launched to coincide with Autosport, the new site will be further developed with lots of exciting future enhancements planned. For […]

22
Nov
M-Sport appoints WDA

M-Sport appoints WDA for branding project

WDA are delighted to announce an exciting new collaboration with one of the World’s leading motorsport teams M-Sport. Whilst agreements prevent details being announced at this point in time, the commission is to deliver a strategic branding project. The outputs are likely to be revealed early next year at the Autosport show. Founded by former British Rally […]

04
Oct
metzeler_01_campaign_ipad

WDA launch Metzeler Dealer Campaign

WDA launch Metzeler Dealer Campaign to promote its MCN tyre test winning ’Tec products, comprising digital advertising, and various in-store promotional materials. WDA have been involved with the amazing ‘Tec range since 2004 when we were commissioned by parent company Pirelli to deliver a strategic repositioning of the Metzeler brand in the UK as a pilot […]

02
Sep
scorpion_bike2

SCORPION EXHAUSTS CAMPAIGN DOES POWER OF GOOD

Launched this summer, ‘Powerful World’ is the latest high-impact Scorpion exhausts campaign. Part of Scorpion’s long term strategy to reinforce its unique brand advantage within the fast moving aftermarket sector, the campaign is currently rolling out to a fantastic reception across the company’s global markets. “Scorpion’s audience by definition have an insatiable appetite for the next big thing.” […]

28
Jun
dont-wing-it

YAMAHA CAMPAIGN: DON’T WING IT!

WDA entrusted with new Yamaha campaign to drive sales of their amazing NMax scooter. Whilst entry level in price the NMax is very much premium in quality with many sector-leading features like ABS. Having scooped MCN’s best scooter accolade, Yamaha definitely didn’t want this exciting machine to be overlooked, especially when compared against the ‘market leader’ […]

11
Apr
wda-hiring-image1

We are hiring!

We are on the look out for talented designers to join our growing city centre agency. Our award-winning portfolio of work includes campaigns for the likes of Yamaha, Bentley and a raft of interesting local clients. Your passion for creating great concepts alongside highly polished brand design will be evident in your portfolio. You should […]