WDA moved up another gear this month when we were awarded Recommended Agency Status. RAR has become the default industry authority amongst brand owners and marketing managers looking for agencies with independently ratified credentials who follow best practice and are highly rated by existing clientele. Only agencies which have been very highly rated above a set quality threshold by at least three of their clients within the last 12 months become Recommended Agencies.
“WDA are absolutely thrilled to have achieved Recommended Agency status as being on the RAR roster creates a whole range of new business generating opportunities amongst registered brand owners looking for accredited agencies.” commented Managing Director Lee Waterhouse. “This is great for us, but the main reason we decided to apply for RAR was to have what we believe are exceptional credentials independently ratified by a trusted independent body. Meeting the rigorous selection criteria will hopefully give our existing clients that extra confidence factor.
RAR also gave us the chance to see how existing clients rated us on a whole range of things which is invaluable feedback and enables us to identify areas we can target for improvement.”
Read more about RAR at: www.agencyregister.co.uk/about
