With this latest promotional campaign WDA Automotive Marketing brought the essence of Red Power to the fore. Devised by WDA, the original concept champions the ‘business end’ of the product – the STINGER – where the noise, heat, flames, and smoke all emit. WDA’s original concept was to link the brand into the product itself by creating a unique Red Power product line with trademark red coloured inlay tip – the only brand on the market immediately identifiable from the rear – the only view most of the others get!
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