WDA’s amazing digital marketing team exists for one reason – to drive more business from the internet for YOU!

Your digital marketing campaign will be designed, delivered and managed by our Google qualified experts to ensure the investment maximises your return.

WDA offers its automotive partners a wide range of digital marketing services; and because we know that every business is unique, we create fixed-cost, bespoke digital packages tailored to your specific needs. Take a look at a few of the options below. New for 2020 is our Test Drive.

+ Content Marketing

Expertly crafted content attracts, informs and keeps your audience constantly engaged with your brand. Professionally written and fully optimised to rank highly in search, WDA can deliver your message across a huge range of communications from PR, Search and Social, to Voice Search, Email and Influencer channels. Done right, content plays a critical role in your customer’s path to purchase from your brand. Find out more.

+ SEO (Search Engine Optimisation)

We’re experts in driving highly targeted and relevant traffic to our automotive clients’ websites by substantially improving search engine rank and visibility. Using a multitude of proven on and off-site SEO tactics, our dedicated automotive SEO team will then work to get that extra traffic to convert, leading to more enquiries – and more sales. Find out more.

+ Email Marketing

Fast, affordable, and highly effective. Email is a critical marketing channel and one proven to be especially effective in building brand loyalty and trust. A fantastic way to regularly keep in touch with your audience, email has a wide range of uses from the automated nurturing of prospects along their customer journey, to converting sales when used to push targeted offers and incentives or as a follow up to abandoned carts for example. Find out more.

+ Social Media Marketing

Word of mouth is one of the most powerful marketing tools available. Think of social media marketing as word of mouth supercharged. With 3.2 billion social media users worldwide (and growing as you read this), social networks represent a seismic shift in the way the world communicates and is transforming the way people interact with automotive brands and the relationships they build with them. Effective social media is a must for raising your brand awareness, staying relevant and generating leads and sales through referrals back to your website. Find out more.

+ Influencer Outreach Marketing

We tell someone; someone tells everyone. Outreach can be a very effective way for automotive businesses to amplify their message and generate trust and loyalty amongst their audience. WDA will research and identify opportunities with active influencers that have a highly engaged following – ensuring the high value content we produce for you will reach the right audience via destinations they love.

+ Paid Social Media Marketing

We’re experts in devising, running and optimising highly targeted paid campaigns across Facebook, LinkedIn, Twitter, Instagram, SnapChat and YouTube. Paid social marketing has a role for a wide range of Automotive businesses and is especially useful for generating immediate traction for businesses looking to boost their following.

+ Google/Bing Pay Per Click (PPC)

WDA are automotive PPC specialists and have an experienced digital team who know how to get results. Our team consists of Google and Bing certified experts who are focussed on ROI. We are experts in running Search, Display and Shopping campaigns on both Google and Bing. Find out more.

+ Paid Advertising

For businesses looking to extend their reach outside of the realms of PPC and Social Media, we’re able to offer a range of alternative paid advertising solutions – from relevant automotive forum ads right through to audio advertising on the best industry podcasts.

+ Retargeting

Website visitors who are retargeted are more likely to convert by 70%. WDA can create effective retargeting lists to bring your non-converting visitors back to your website at a time they’re ready to enquire or buy.