28
Jun
dont-wing-it

YAMAHA CAMPAIGN: DON’T WING IT!

WDA entrusted with new Yamaha campaign to drive sales of their amazing NMax scooter. Whilst entry level in price the NMax is very much premium in quality with many sector-leading features like ABS. Having scooped MCN’s best scooter accolade, Yamaha definitely didn’t want this exciting machine to be overlooked, especially when compared against the ‘market leader’ […]

03
Mar
yamaha

Yamaha Ad Campaign Launched

WDA have been commissioned to create a new Yamaha Ad Campaign to capitalise on the media storm created by their new Yamaha MT09 Tracer. The bike received rave reviews from the World’s assembled press at launch in Málaga Spain, the latest model variant of Europe’s third best selling motorcycle; and a very important model for the brand here […]

04
Nov
bikers

Converting Britain’s bikers to The Dark Side…

Yamaha shook up the world of motorcycling at last years Motorcycle Live! show, with the launch of multiple brand new models, spearheaded by the MT – a revolutionary new range featuring compact new chassis designs and super high-torque 3-cylinder engines. More than just heralding a new era in motorcycle design and development, MT was the jumping off point for a […]

25
Apr

A moving performance for Yamaha…

WDA are pleased to announce the start of a collaboration with Yamaha Motor (UK) following the successful launch of their 2013 motorcycle marketing campaign. Devised and created by WDA, the campaign takes a subtle new direction in-line with Yamaha’s new global strategy to move promotional communications away from product and more towards brand. Delivered through […]