27
Apr
Mercedes Benz - Brand Agency Derby

How Mercedes use brand evolution to triumph over their rivals.

Mercedes is a brand which many might initially consider doesn’t need to update. However, since its launch in 1901, Mercedes has subtly yet continuously developed and evolved its brand to the point today where it is not only arguably the strongest Automotive brand in the world, but one of the strongest in any market. In fact in the […]

26
Apr
Gemma Lovett & Matt King Join WDA Automotive

Gemma Lovett & Matt King join WDA

WDA are delighted to announce the appointment of one of Derby’s best known and loved Agency Superstars – Miss Gemma Lovett.  Finalist in the Fastest 40 Awards Most Creative People in the East Midlands category, Gemma had a long spell as Director at a local agency and joins WDA for a fresh new challenge and […]

22
Nov
M-Sport appoints WDA

M-Sport appoints WDA for branding project

WDA are delighted to announce an exciting new collaboration with one of the World’s leading motorsport teams M-Sport. Whilst agreements prevent details being announced at this point in time, the commission is to deliver a strategic branding project. The outputs are likely to be revealed early next year at the Autosport show. Founded by former British Rally […]

04
Oct
metzeler_01_campaign_ipad

WDA launch Metzeler Dealer Campaign

WDA launch Metzeler Dealer Campaign to promote its MCN tyre test winning ’Tec products, comprising digital advertising, and various in-store promotional materials. WDA have been involved with the amazing ‘Tec range since 2004 when we were commissioned by parent company Pirelli to deliver a strategic repositioning of the Metzeler brand in the UK as a pilot […]

02
Sep
scorpion_bike2

SCORPION EXHAUSTS CAMPAIGN DOES POWER OF GOOD

Launched this summer, ‘Powerful World’ is the latest high-impact Scorpion exhausts campaign. Part of Scorpion’s long term strategy to reinforce its unique brand advantage within the fast moving aftermarket sector, the campaign is currently rolling out to a fantastic reception across the company’s global markets. “Scorpion’s audience by definition have an insatiable appetite for the next big thing.” […]

17
Mar
samco_connected

REBRAND HELPS SAMCO RECONNECT WITH ITS AUDIENCE

WDA are proud to announce our rebrand of a motorsport giant is starting to pay dividends as the new brand positioning and brand visual identity we created starts to roll out across multiple marketing touch points. SamcoSport is the world leader in high performance silicone hoses, having been the number one choice for serious motorsport teams, tuners […]

18
Jun

New ‘creative light’ to be shed on the region’s legal services sector

Following a competitive 4 way pitch, Smith Partnership have appointed WDA Marketing to help to drive their existing and new business development. Finalists in the Creative Industries Business of the Year category of the Derby Telegraph Business Awards, WDA were awarded the business having identified new strategic and tactical marketing ideas and brand development thinking […]

17
Feb

New online home of ARMR Moto

WDA are pleased to announce the launch of the new online home of ARMR Moto – please see: www.armr-moto.com. Designed and developed by WDA, the website has been created to convey the ARMR brand promise, whilst also hosting the full product range (WDA have just finished shooting a new 2014 collection which will be added […]

06
Feb
julia

WDA appoints Julia Molcanova

WDA are delighted to welcome Julia Molcanova on board. Julia is a strong all round Creative Designer who will support the studio principally on digital media projects. Julia brings a wealth of design skills to the team. Additionally she has very strong illustrative skills and has already been found adorning the famous WDA blackboard with her drawings. She […]